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Branding 101 - Finding your brand voice

By: Specky Scribbler

Michelle O'Connor, aka Specky Scribbler, is a copywriter with years of experience in creating brand voice guidelines for companies and businesses of all shapes and sizes.

What's a brand voice you say?! It's the way you and your brand communicates to the outside world, and it can make a business. From website content, social media captions and advertising tag lines to the way an email is written, brand voice impacts every part and layer of a business.

Using some real-world examples, Michelle will show you how the visual brand and brand voice are linked and cannot succeed without the other.

This 2-hour workshop is a great starting point for you to develop your brand tone of voice, ask some questions and scribble some ideas. 



Beginner Professional

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